Correspondence Between White Glove Collection and Old Cars Weekly Magazine
Initial Email
Subject: From your Old Cars Weekly Representative
Date: Wed, 9 Apr 2008 15:03:24 -0500
From: Joe.Diedrich@fwpubs.com
To: jx5@charter.net
This has absolutely nothing to do with advertising.
I need your help.
Every year for the past 37 years, our university radio station has sponsored the Worlds Largest Trivia Contest (see it online at http://www.90fmtrivia.org/). Part of the contest is a series of pictures about which questions are asked. I have been on a team for the past 17 years & really would
I'm attaching this years pictures. If you have any information about any of these pictures, please please please email me before 5pm Friday.
Thanks in advance for your help
Joe Diedrich
Old Cars Weekly/Old Cars Price Guide
Ph: 800-726-9966 x13774
Fax: 715-445-4087
Cell: 715-781-2049
A Festivus Miracle? Seinfeld unhurt in crash of '67 Fiat. Get complete coverage only at www.oldcarsweekly.com
My Response
From: Rick Blomquist [mailto:whitegloveauto@hotmail.com]
Sent: Wednesday, April 09, 2008 6:23 PM
To: Diedrich, Joe
Subject: RE: From your Old Cars Weekly Representative
Joe,
I don't know why I would answer your trivia questions after you screwed Mark Hyman from St. Louis and Tom Crooke from Seattle and yours truly Richard Blomquist the owner of the White Glove Collection on our advertising agreement to sell classic cars.
Our cars enhanced your business and gave you credability in the marketplace.
As you may have noticed we have gone elsewhere and people continually ask me why we pulled out of Old Cars Magazine that is now not whether looking at until you want you buy and locally owned old Model A Ford.
Classic car owners like to put there cars in a magazine that sells classic cars. That is why your advertising went down.
You might be a shirt tail relation to the guy at Coco Cola that thought to discontinue making real Coke was a great idea.
It is hard to get business back once you piss it away. Please take me off your email list as I only do business with people that keep there word.
Thank you,
Richard Blomquist
President, White Glove Collection
PS. Should have looked at my website you could have had lots of stories for your publication. You snooze you lose.
Subject: FW: From your Old Cars Weekly Representative
Date: Thu, 10 Apr 2008 09:54:12 -0500
From: Dean.Listle@fwpubs.com
To: whitegloveauto@hotmail.com
CC: Joe.Diedrich@fwpubs.com
Rick
Your email below was forwarded to me by Joe Diedrich.
In a word, I’m shocked. It seems to me that someone like you with successful business would act in a professional manner. But to my surprise, I see you are the guy I thought you were. A person who would take advantage of a policy loophole and book over $100,000 in FREE advertising, then have the gall to cry about it when the program is discontinued and blame it on someone else.
Rick, you’re right, you no longer advertise with us, and I’m ok with that. As a matter of fact you save me the satisfaction of pulling your ads from our publication.
Joe, please do as Rick requests and take his name from our mailing and email lists, I prefer we cease all contact with him.
Have a good day
Dean Listle
Publisher
F+W sports, auto, numismatics
My Response
Joe,
glad to hear from you. You can give me all the good business man crap you want ...I have been through more county fairs than you know.. you promise to run adds until the cars are sold ,and renig.My letter to you people will be posted on my web site along with your reply. with over 500 hundred hits a day this makes good reading around the world. I will also send the copys to Tom crook, marc hyman, hemmings motor news, our AACA club along with classis car club of america... As far as getting 100,000 dollars worth of advertizing, you folks made the offer.. I didnt make it. dont make promises you cant keep.... I see your add pages are half the size..... business must be good.... looks like a garage sale... tell joe he really no how to build a business up.destroy the base ,and work the shoe clearks... p.s. I answer my own letters
From:
Diedrich, Joe (Joe.Diedrich@fwpubs.com)
Sent: Thu 4/10/08 8:42 AM
To: Rick Blomquist (whitegloveauto@hotmail.com)
Rick:
You have absolutely beautiful automobiles and have been nothing but professional to deal with over the phone. If we can do anything to assist you at anytime, regardless of recent events, please let me know. Regarding editorial, please forward your stories to angelo vanbogart (angelo.vanbogart@fwpubs.com), our editor. Mention you've dealt with me on the ad side.
Continued success with your fine automobiles. Hope to see you at Iola in July. I remain always at your service.
Joe Diedrich
Old Cars Weekly/Old Cars Price Guide
Ph: 800-726-9966 x13774
Fax: 715-445-4087
Cell: 715-781-2049
